Balancing Tech and Touch in Communication Workflows

9/5/2025

How can businesses use AI to improve communication workflows, reduce inefficiencies, and enhance customer experiences — while still maintaining a human touch?

This episode of RRD’s Produced + Delivered podcast features a conversation with Brian Cox, Vice President of IT — CCM, Software Development, and BCS Architecture for RRD, and Nicholas Michel, Director of Customer Experience Strategy. They share practical insights into improving communication workflow efficiency, including:

• Achieving smarter, faster content creation
• Strengthening operational compliance
• Reducing waste without sacrificing personalization
• Avoiding the common pitfalls of relying on AI

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About the series

Produced + Delivered is a podcast from RRD, the industry's most trusted provider of marketing, packaging, print, and supply chain solutions. Each episode dives into the real-world strategies that help businesses optimize their operations from concept to consumer, offering actionable insights for leaders in packaging, supply chain, and business communications. Whether you're rethinking your packaging, looking to streamline your logistics, or simply trying to keep up with the latest in sustainable operations, Produced + Delivered delivers the conversations that matter.

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