Tip Sheet: 24 Test-Proven Direct Mail Enhancements
The following formats and features were found to be definite winners when it came to increasing response in a mailing by 10% to 15% on average.
Retail Report: On Trend In-Store Shopper Marketing
In our latest retail report, we highlight the five in-store shopper marketing trends making inroads right now in the brick-and-mortar experience.
White Paper: Why Direct Mail Continues to Drive Multi-Channel Strategies
The tangibility of direct mail makes it the most easily measured and controlled sales medium of all marketing efforts. Here’s how to successfully include it in your next campaign.