Love Drives Action
91%
use coupons to plan their shopping lists6
79%
visited a retail store after seeing a printed catalog7
72%
use grocery retail inserts12
68%
react to ads in print newspapers, including coupons13
25%
consider reading direct mail as a leisure activity8
54%
look forward to receiving retail catalogs in the mail14
87%
like receiving direct mail9
84%
take the time to look through their mail10
64%
would rather scan for useful info in the mail than email11
72%
use grocery retail inserts12
68%
react to ads in print newspapers, including coupons13