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1. See-through The folks over at ClearBags offer a fine product, and it doesn't even cost any more in postage to use clear plastic bags as long as it is USPS approved. Pharmaceutical customers especially like this, since they have to have the PI's with any marketing collateral. If you'd like to see samples, just let me know.
2. Make it BIG! Bigger is better in mailings. You can go up to 6.25 x 11" without pushing your postcard into the next postage rate category. 3. Stick to it Post-it note reminders for upcoming sales and events are a great way to make your message "stick" and get a higher return on your events. And they are easy to design, print and apply using RR Donnelley's equipment.
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