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The response rate from your new package has just beaten your control.

The following calculation compares response rates and quantities mailed for both your control and test packages. Using standard significance calculations at either a 90% or 95% level of confidence, the results of your test mailing are evaluated against the control performance. If the results are found to be significant, then there is a high level of confidence that the test package would continually beat the control in repeated mailings.

Fill in the blanks and press "Calculate" button below.

Statistically Significant Results
Response Rate of Control package %
Quantity of Control package Mailed
Response Rate of Test package %
Quantity of Test package Mailed
Level of Confidence 90%
95%

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