Preparation of accurate mailing lists for personalization, tests, postal sortation and duplicate elimination is paramount in efficient direct mail. RMS maintains consistent procedures for all mail projects, irrespective of plant location. All direct mail data processing personnel are experienced in using software for US and Canadian addresses, both at the consumer and business list level, first class and standard rates.
Clients rely on wise counsel in developing accurate lists through USPS-approved CASS™/DPV®/LACSLink®, NCOA Link® and USPS Confirm program tracking. RMS executes precise selects for test panels, versioning, and performs merge purge to develop optimum levels of name and address singularity.
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